Academy leadership are obsessed with their own image, fact! and yet they still need to take a fucking look at themselves in the mirror. Rather than addressing real issues of concern—behaviour, engagement, workload—they are funnelling resources into self-congratulatory propaganda BS. Video idents, overproduced interviews with the CEO, and large-scale events designed to sell leadership like a corporate brand are the norm. Schools are fucking struggling mate, but the priority seems to be massaging the ego of those at the top rather than fixing what actually matters. It’s not great and the optics are shocking. I would love to see the fucking PR company bill!
The cathartic reflections of a pissed off teacher